842027_0001My Story

I love food. I took that interest to the next level by previously attending culinary school. If I had the opportunity to own my own restaurant, I would- but Marketing and Advertising are my two favorite things, which is why freelancing is so exciting. I have a lot of favorites. I find my new favorite restaurants using Yelp, and use Sound Hound to find my new favorite music. I love to sing and to entertain, and am always connected to the world through Apple products, Facebook or Twitter. I’m a leader and I plan my future expecting the puzzle pieces to always fit together.
My interest in advertising and communications dates back to my years in high school when I was introduced to the fine arts via theater, choral music, journalism and entrepreneurship courses. Since then, my appreciation for art has expanded through my professional and personal life. I have narrowed my focus to the visual arts and how to best communicate through them.
While I began my undergraduate career in culinary arts, I learned to appreciate proper business communication and advertising through advanced business and entrepreneurship classes. Upon graduating from culinary school, I felt under utilized; I needed a career that enhanced of my strengths, challenged my creativity and developed my leadership.
Upon graduation, I applied to the University of Wisconsin Oshkosh to further my education with a degree in communications and advertising. I also began a freelance advertising business to develop my portfolio and offer my skills to local businesses and organizations interested in expanding their brand, social media outreach and creative visual print and media advertisements. Through this experience, I have built and designed several successful and intuitive websites, expanded on successful advertising campaigns, increased client reach and retention as well as improved business systems and daily activity.

Previous Employment

Previous Employment

Phil Aiello Marketing
Freelance Advertising Consultant, Web Designer & Artist
Jan, 2011 – Present

Meet with clients and develop a marketing plan that suits the individual organization
Design, proof and distribute creative marketing materials
Design and develop print and web graphics, websites, videos, and maintain social media outlets

Reeve Marketing
Graphic Designer & Web Developer (2013 – Present)
Marketing Assistant (2012 – 2013)
Marketing Distributor (2011-2012)
Sep, 2011 – Present

Collaborate with a team of designers, and delegate tasks and proof artwork
Review campus traffic patterns and recommend locations on campus to distribute
Communicate with marketing manager to ensure level of creativity and excellence is met
Maintain communication with union leaders regarding events, designs and objectives
Lead the redevelopment and redesign of Reeve Union’s new website

 Sigma Pi Fraternity
Communications Intern
Jun, 2013 – Aug, 2013

Produce two articles for The Emerald to be distributed globally to ~64,000 subscribers
Co-collaborate on design materials that meet new brand guidelines
Begin developing a new website and maintain all social media outlets
Execute all communication efforts at two leadership conferences

 Mariano’s Fresh Market : Vero Cafe
Team Lead & District Trainer
Jul, 2010 – Dec, 2012

Managed shift operations, sales performance, execution of brand excellence and quality standards
Consistently maintained cleanliness of equipment, store operations, operational areas, and followed sanitation guidelines
Lead a team of 26, and overlooked duties to be done in a timely manner
Trained new staff at various locations

Awards & Skills

Awards & Skills

Most Outstanding Organization President Nominee | Student Leadership
4th Place Finalist | National Student Advertising Competition
2nd Place Finalist | 2014 NACA Conference Graphic Competition
2nd Place Finalist | 2013 ACUI Region 8 Conference Graphic Competition
Most Outstanding Active | Sigma Pi Fraternity
May, 2014
Mar, 2014
Apr, 2014
Nov, 2013
Dec, 2012

Wordpress CMS

90%

HTML/CSS

80%

Adobe Illustrator

90%

Adobe PhotoShop

90%

Branding & Logo Design

100%

Time Management

100%
 

Memberships & Activities

Memberships & Activities

Interfraternity Council | Vice President of Recruitment & Retention
Sigma Pi Fraternity | Herald and Continuing Member Education
Sigma Pi Fraternity | President
Sigma Pi Fraternity | Social, Recruitment and PR Chairman
Interfraternity Council | Vice President of Public Relations
Up ‘Til Dawn | Executive Chairman of PR and Fundraising
Taylor Hall | Secretary
Feb, 2014 – Present
Dec, 2014 – Present
Dec, 2013 – Dec, 2014
Dec, 2012 – Dec, 2013
Dec, 2012 – Mar, 2013
Dec, 2012 – Mar, 2013
Sept, 2012 – Jun, 2013

Conferences

Conferences

Fraternity Communications Association
Mid Year Leadership Conference
Sigma Pi University
Association of College Unions International
Mid Year Leadership Conference
Midwest Regional Provence Workshop
Association of College Unions International
May, 2014
Jan, 2014
Aug, 2014
Nov, 2013
Jan, 2013
Dec, 2012
Nov, 2012

References

References

To be cognizant of full names and phone numbers, I choose to not post reference contact information on my website. Please contact me to request my full resume, including reference information.